What’s a website these days?

The last time I heard “hey, nice website,” about any website, I almost fell off my dinosaur and broke my wooden underwear.

Everything is about instant access to apps, services, and, increasingly, AI.

It’s a website’s job to point you to them quickly and clearly – which means there are still nice websites, they simply need to do that well.

We just updated regrid.com to point you to the best Regrid app and service for you, within the inclusive banner of "All The Land Parcel Data You Will Ever Need."

The layout surfaces all of Regrid’s parts, making them whole, whether you want the free app or a business license.

There’s an old parable about six people trying to describe an elephant by touching different parts.

One touches the trunk and says it’s like a snake. One touches a leg and says it’s like a tree. Etc etc. But no one describes the creature as a whole by describing its parts.

Branding experts say that people will only associate you with one thing.
No matter how much you wish for people to remember two or three or six things about you, you only get one. The best brands are able to make that one thing a suitcase that contains an entire category.

The Regrid suitcase, as now proudly advertised on regrid.com - “All The Land Parcel Data You Will Ever Need.”

Hint, hint - This is how you should think of Regrid. (Note: a branding expert might also say you shouldn’t explicitly tell people how to think about you, but I’m too busy gluing this underwear back together to care, plus I mean it, and authenticity is also a thing.)

We can make this brand promise to all audiences because we tirelessly do one big, rare, important thing better than anyone else – gather, clean, and update nationwide land boundaries and property information – and make it highly accessible to individuals and organizations.

• Individual people cluster around The Regrid Property App because it’s free, meaningful, and instantly accessible on your phone and in your browser whenever land curiosity strikes.
• Businesses cluster somewhere between downloading counties and states from the Regrid Data Store, using the API, and getting a nationwide data license because these allow them to integrate Regrid data into their own maps, apps, and business processes.
• Regrid's program called Data With Purpose makes it easy for nonprofits, academics, and public benefit projects to apply to use Regrid data at a price that scales with their budgets.

All these things together are the Regrid elephant that can be described as “All The Land Parcel Data You Will Ever Need,” whether you are a trunk, leg, ear, tusk, or tail person, and no matter what your underwear is made of.

Visit regrid.com, click through to the part that’s right for you, and enjoy your journey into land.

Best,
Jerry Paffendorf

Regrid CEO